POSTED ON 4/27/10 | iHoops, the official youth basketball initiative for the NCAA and NBA, today announced Connor Sport Court International® as official flooring partner.

“One of the primary goals of the partnership is to increase participation in youth basketball,” said Ron Cerny, President and CEO of Connor Sport Court International. “Through the variety of programs iHoops offers, it’s a wonderful opportunity for Connor Sport Court to provide support to boys and girls at a grassroots level.”

The goal of iHoops is to establish a structure and develop programs to improve the quality of youth basketball in America in order to enhance the athletic, educational and social experience of the young people who participate.

“Connor Sport Court has made tremendous contributions to improving the quality of the game and we look forward to what its market leadership brings to iHoops’ initiatives on the court,” added Neil Dougherty, Director of Athlete and Coach Programs at iHoops.

iHoops offers several participation programs for players ages 6 to 18, their parents, coaches, officials, and administrators. Among its offerings is the iHoops Skills Challenge, a free nationwide program that provides boys and girls the opportunity to showcase their abilities in timed competitions. The national finals will be held on May 19 in Orlando. The Right Guard Total Defense Challenge allows high school boys to upload videos of their best defensive plays to Thirty winners will be chosen to attend the program’s defensive challenge event in New Orleans.

Additionally, iHoops First Team, a mentoring program providing services and support for nearly 200 of the nation’s top high school basketball players and their parents, emphasizes the value and advantages of obtaining a college education through participation in athletics.

The recent addition of USA Basketball as a program partner supports iHoops’ aim to continue to build a unified coalition of the sport’s key stakeholders including founding partners -- adidas, Nike, Right Guard and Spalding -- as well as the Amateur Athletic Union, National Federation of State High Schools, major coaches associations, and other organizations that sponsor or support youth basketball programs.

For full details on iHoops and its programs, please visit