NCAA® Final Four Fan Fest™ and Tourney Town™ Takes Place on Sport Court Surfaces
9 months ago
Over 75,000 square feet of Sport Court surfaces have been installed outside NRG Stadium and at the George R Brown Convention Center in Houston, TX and the Indiana Convention Center in Indianapolis, IN for NCAA Final Four Fan Events.
Final Four Fan Fest
Final Four Fan Fest runs Friday, April 1st through Monday, April 4th in Houston, TX. Twelve companies, including Capitol One and Powerade, have Sport Court surfaces in their booth to use for marketing activation.
Sport Court itself is represented at the Final Four Fan Fest with a 80 foot by 70 foot booth where festival attendees can compete for exclusive prizes and pose for pictures on the official court of Final Four.
Five Sport Court basketball courts, featuring Power Game™ and Maple Select™ products, were installed at Tip-Off Tailgate outside NRG Stadium. Tip-Off Tailgate provides fan entertainment before the Final Four and Championship games. Game attendees gather to enjoy music, food and see TNT's pre-game show broadcasted live on a Sport Court basketball court.
Tourney Town and WBCA
Tourney Town runs Friday, April 1st through Sunday, April 3rd in Indianapolis, IN. Sport Court provides 12 courts for the event where NCAA Corporate Champion Partners, such as Coca-Cola and AT&T, run activities for fans.
Along with the NCAA Corporate Champion Partners' booth surfaces, Sport Court also provided two Maple Select basketball courts, one full-court and one half-court, for the WBCA, where coaching clinics featuring key basketball coaches are ran.